The announcement came in the form of a tweet: Twitter is going public!
We’ve confidentially submitted an S-1 to the SEC for a planned IPO. This Tweet does not constitute an offer of any securities for sale.— Twitter (@twitter) September 12, 2013
The news of the IPO filing came after the market closed on Thursday, and we'd bet our last dollar that when the bid takes place in early 2014 it will be one of the most high profile public offerings since Facebook.
Twitter, which is headquartered in San Francisco and boasts more than 200 million users a month, has become a valuable asset in recent years (many consider it a go-to source for breaking news). Laucned in 2006, the service recently partnered with NBC and the NFL, and debuted Twitter #music in April.
But despite the company's steady rise, questions remain.
"People inside of Twitter and veteran advertisers," reports the Wall Street Journal, "question whether the company can ever grow to the scale of Google Inc., which had $50.2 billion in revenue last year, or Facebook with $5.1 billion."
What will happen after the public bid is anybody's guess—whether the company becoming public will help or hurt the overall trajectory of its original mission. To quote Biggie: Things done changed.