Neighborhood: Cobble Hill, Brooklyn
Address: 185 Smith St
Owner and general manager Rick Lee knows what it takes to run a sneaker boutique like no other. Lee got his start at Barneys and eventually became director of merchandising at Cole Haan, and both positions gave him the knowledge and resources he needed to start his own shop. As a result, you can expect the best from Soula Shoes. If you are looking for a break away from Jordans and seek a more lounge-like look, Soula will hold you down.