According to reports from Bloomberg, Apple applied for an "iWatch" trademark early last month in Japan, which was categorized under "handheld computer or watch."
The reports add more fuel to the fire that the much-rumored smartwatch is indeed real, and is very much on the horizon. Bloomberg claims that sources said Apple has gathered a team of a hundred designers to construct the smartwatch. Similarly to Sony's SmartWatch, the watch is expected to connect wirelessly with devices such as Apple's iPhone and iPad.
In one of Apple's most recent ads, titled "Music Every Day," which you can view above, many have noticed that there is a black watch on a dude's wrist that resembles an Apple product. You can check it out around the 30-second mark. What do you think: could this be the new iWatch?