Why: A view of new mobile strategy
To show that its mobile strategy wasn't a flash in the pan, Yahoo! released an all-new Weather app for iOS. Sure, there are tons of weather apps available for the iPhone-some even look as beautiful as this. But none are free or this feature-filled. The best feature, and one that's unique to Yahoo!'s weather app, is the artwork. For each city, the app pulls up photos that reflect the weather. But these just aren't random stock images--these are images taken by users of Flickr, Yahoo!'s photo service. All the photos used in the app are ones that have been submitted to the sites' Project Weather page.
Launched All-New Weather App