In most video games if the right analog is used at all it's to adjust camera angles. EA takes advantage of the fact that a field one hundred horse dicks long is perfectly suited for a fixed camera angle and frees up the right analog for a multitude of innovations over the years.
First came playmaker allowing you to direct your receivers across the field like a junior Johnny Unitas; it also allowed you to do preplay audibles. Later they added hit stick to defense which was an excellent risk and reward idea for arm-chair hard hitters, pre-play audibles to defense, truck stick, hot routes, and finally lead blocker control.
Save for one these have all been good in theory and execution. As for lead blocker control for now that's just good in theory.