The DUB Show Tour represents a unique opportunity to witness not only what man is capable of when it comes to custom auto design, but also to feast your eyes on the very cutting edge in automotive electronics. At this past weekend’s Memphis stop, Sony Electronics, a regular player on the tour, was showcasing its XAV 701 HD, a revolutionary head unit sure to turn up in the hottest rides on the street this year.

The DUB Show Tour is as much about music as it is about cars—hey, the two just go hand in hand. After performing for a capacity audience, rapper Yo Gotti paid a visit to the Sony booth to demo the XAV 701 HD, as well as sign autographs and meet fans.

The next stop on the DUB Show Tour is Los Angeles on August 26, where performers will include Akon, French Montana, and Nipsey Hussle—and, of course, all the latest from Sony Electronics. For more info on the tour, click here, and for more from Sony, visit or follow @SonyElectronics on Twitter.