A single playthrough of Borderlands 2 will take players approximately 58 hours, according to developer Gearbox Software.
In an interview with Gamerzines, Gearbox marketing VP Steve Gibson remarked: "Some guide guys just did a playthrough of Borderlands 2 and they reported back to us that it takes 58 hours to play through the campaign - and that's just one playthrough with one character."
Why would Gearbox take the time to make a game that long, you might ask? Well, according to Gibson, the studio thinks of playing Borderlands 2 as if it's a hobby on its own, not just another game for players to finish and leave on the shelf.
"We look at it as a hobby, and that isn't even counting the new Badass Points system and how that'll affect every character you do. We want it to feel like you get more for your money. We're happy for people to pay their money once and feel that they get ongoing value."
A loot-centric shooter with a 58-hour campaign? It looks like we'll be sinking a lot of time into Borderlands 2 when it hits store shelves September 18th.