Since it's assent to the top of the technological food chain, Apple Inc. has been labeled Public Enemy No.1. Over the past few years, Apple has been on the receiving end on some hard-hitting disses. And what better way to bury the competition than through the most effective form of marketing: TV advertisements. Through witty slogans, enticing visuals, analytical research, and the occasional jeering, comapnies ranging from PC giants to mobile powerhouses have put Apple and its latest gadgets on blast—persuading consumers into thinking its competitor’s products are either inferior or straight up overpriced garbage. Though Apple continues to prove the haters wrong with strong quarter numbers and industry-leading products, that hasn't stopped the competition from firing shots at the throne.