Cosmo For Guys Gets Bizarre Promotional Campaign

It involves a girl with iPads stuck to her head.

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The makers of Cosmopolitan magazine have decided to make a version of the famous women's weekly for Men, using the title 'Cosmo For Guys.' To promote this publication, which is available exclusively on tablets, Hearst decided to send a girl wearing a mask composed of four iPads arranged in a cube to go hang out in a park in New York City. The idea has something to do with the magazine helping men get inside a woman's head. We're sure this all going to work out flawlessly.

[Geekosystem]

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