Why we loved her in 2010: If you claim to be a sneakerhead and haven't heard about Vashtie, it's time for you to reassess your self-assessment. As if the video director, stylist, and former Creative Director of Island Def Jam couldn't be cooler, she's also undeniably the first lady of sneakers. This year Vashtie was the first woman to ever design her own pair of Jordans (a gray Jordan II) and Complex was lucky enough to get the chance to countdown her 50 favorite pairs with her.