Early song of the summer contender "New Light," the latest from John Mayer, now has a video that's sure to seal the deal with its quality zebra hangs and impromptu flying.
"I needed to make a video for 'New Light' but nobody could agree on a budget, so I went to a place downtown and made this with a company that usually does birthday and Bar Mitzvah videos," Mayer said of the video's simple but effective concept. Catch the highly memeable new video up top.
The dense pop landscape of "New Light" was co-produced by none other than No I.D., touted by Mayer as a "great artist" who's learned to play Ableton "like a violin." While premiering the track on Zane Lowe's Beats 1 show earlier this month, Mayer detailed the "code-cracking" that was involved with nailing down the song's final form.
"This song was not easy to write lyrically," Mayer, who landed one of the best lines of his career in this track, said. "It just wasn't. It was written out of sequence . . . There's code-cracking involved." Enlisting No I.D., he added, allowed him to update his musical vocabulary.
Mayer celebrated the release of "New Light" with a collaborative Online Ceramics collection earlier this month. Predictably, the entire collection sold out before I could get my hands on anything. If you're reading this, John Mayer, it's not too late: You can still send me a box of free shit.
