One of the biggest storylines to come out of Rick Ross' new album Rather You Than Me is the veteran rapper taking direct shots at Birdman on "Idols Become Rivals." What's now beginning to stir up controversy online is Rozay claiming Birdman did DJ Khaled dirty on the track.
"What hurt me the most, nigga, is how you did my brother Khaled, nigga," he says at the end of the song. "Khaled was loyal to you, nigga. The pain I seen in my brother eyes, nigga, FaceTiming, my nigga. Nigga, he took that to the chin."
While it's unclear what Ross is specifically referring to, Khaled and his We the Best label was previously aligned with Birdman's Cash Money Records. So it's quite possible that some kind of shady business dealings went down and Khaled was negatively affected. Birdman does have a history of this type of behavior.
Fans on Twitter have taken these words from Ross and jokingly connected it with Khaled's "they" catchphrase, which he uses to describe people that have attempted to hold him back from success.
So when Khaled refers to "They" he's talking about Birdman, Baby, and Stunna????— Charlamagne Tha God (@cthagod) March 17, 2017
When Rick Ross discloses who Dj Khaled is referring to as "they" and it's been Birdman this whole time pic.twitter.com/uOwlsB0skU— Jai (@BJai23) March 17, 2017
When you realize the "They" Khaled is talking about is Birdman pic.twitter.com/fbY8lBnzwJ— FairyGod (@JayZee_Moet) March 17, 2017
Birdman is "they"... UNBELIEVABLE!!!!!! pic.twitter.com/VppfllExuj— Djudko Bagel (@BEDeeJayBAGS) March 17, 2017
This whole time when Dj Khaled said "THEY" he was actually talking about Birdman pic.twitter.com/RTBTcwMcF9— OFF-WHITE STAN (@StanArcieri) March 17, 2017
birdman been 'they' all this time 😱— reggie (@_waiyaki) March 17, 2017
When you realize Dj Khaled was talking about Birdman when he kept saying "they" pic.twitter.com/WwkAFiPI3t— J.R. (@Bushid0_Br0wn) March 17, 2017
Crazy that the 'THEY dont want you to win' movement was all about Birdman and them and it just become a phenomenon for Khaled— ICY (@kidyungn) March 17, 2017
When DJ KHALED say "they" he was referring to birdman sandusky pic.twitter.com/LabQ5chjm3— kervinho (@AurelienKerven) March 17, 2017
So when Khaled say “they”, he’s talkn bout Birdman pic.twitter.com/YmR944o0CA— Young Keith Sweat (@Cammy4Chainzz) March 17, 2017
Khaled has yet to address the Ross comments.