In an interview with Complex's Joe La Puma, Kid Cudi explained his unwillingness to collaborate with rapper Wale. The G.O.O.D. Music artist stated, quite matter-of-factly: "We don't fuck with you musically." Little did he know that his short and brutally honest phrase would go viral, appearing on T-shirts, blogs, and tweets. Fortunately, the two set aside their musical differences and made up.