What the hell happened in Kendrick Lamar this week? Umm, a whole lot. Our entire week has been dedicated to coverage of Kendrick's game changing verse on "Control." Some of the reactions and responses have been pretty typical but really, this was a news story like no other.
Kendrick's verse made irrelevant rappers relevant again, if only for a single blog post. Kendrick's verse made pop culture figures who normally never talk about rap actually, talk about rap. Kendrick's verse made Hitler lose his fucking mind! It's been a hell of week in Kendrick news so here's The Most Out of Control Things To Happen Because of Kendrick Lamar's "Control."
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Phil Jackson revealed he listens to rap music.
Known as the Zen Master, Phil Jackson has been name dropped in dozens of rap songs over the years. We figured they all went over his head but to see the legendary NBA coach react to the line, “If Phil Jackson came back, still no coaching me,” goes to show just how much of a pop culture impact Kendrick had with his verse. Maybe Jackson is secretly a huge rap fan?
@kendricklamar it’s okay to be cocky and sure, but we all need somebody to lean on. Let’s just call it mentoring.
— Phil Jackson (@PhilJackson11) August 13, 2013
The best response came from Hitler.
Kendrick convinced us all it was 2008 again because we bothered to listen to rappers like Papoose.
Lupe Fiasco rapped in German, it was awkward.
Drake and J. Cole didn't respond, so someone made a video for them.
TMZ tried to stir up beef, but at least they're listening to the actual music.
Even Chris Hayes was tweeting about it.
Chris Hayes should have just gone ahead and done this segment. He would have totally been posted on the rap blogs, increased his Twitter followers, and then been endlessly harassed by no-name rappers who want him to feature his music, too.
Was tempted to do tonight's A block on the @kendricklamar verse on Control. http://t.co/NUA6vv1jcg
— Christopher Hayes (@chrislhayes) August 13, 2013