Drake was proven to be the king of social media.
Date: July 12
Every tweet sounds like Drake featuring Drake.
Every Drake lyric sounds like a Facebook status featuring Drake.
You think he didn't plan this? Seriously, go ahead and Google "Drake FB statuses" and Yahoo answers will have you covered on the best Drizzy lines to put on your profile.
You just won something? "Last name Ever, First name Greatest"
You made it Facebook official? "We do more damage apart than together."
You just had a meeting at work about being late everyday? "The part I love most is they need me more than they hate me."
You made your relationship status "It's Complicated?" "I just hope that you miss me a little when I'm gone."
Whatever, you get the point. Drake is an artist perfectly suited (intentionally geared, actually, we bet) for social media. And this week, science proved it. Researchers for a company called Networked Insights counted the number of "social conversations" about various rap stars. And it turns out Drake dominates the field. His total for the past year (46,212,641 "conversations") nearly doubles that of the runner-up (Kanye, with 25,418,362.)
Of course, social media skills have nothing to do with musical talent. But, in today's world, they're inscreasingly important in their own right. And, apparently, the OVO kingpin is unfuckwitable on Twitter, Facebook, blogs, etc. It will be interesting to see how this might play into record sales when his new album comes out later this year. We're guessing that it's going to make it be that Nothing Was [sic] (ever) The Same on Twitter again. —Lauren Nostro