Picturing an iconic spring break probably involves pulsing electronic music, a beachfront party and huge, sun-soaked crowds. The first annual Pepsi Gulf Coast Jam in Panama City Beach, Florida has all of that, except the EDM. This three-day music festival pairs the club nights, pool parties and energetic crowds of your typical spring break with boot-stomping country music. Names like Toby Keith, Brantley Gilbert, Trace Adkins and Tate Stevens replace Skrillex, Avicii and Tiesto. Bikinis and cowboy hats? An unlikely pairing that sounds like it just might work.

Find out more about the festival on Pepsi.com.