Meet Lee Hi, a young K-Pop artist who was the 2011 runner-up on the Seoul Broadcasting System's Survival K-Pop Star, a South Korean reality TV show where the three largest entertainment and talent agencies in Korea—SM, YG, and JYP Entertainment—hold worldwide auditions to find the next K-Pop phenom.
She's signed to YG Entertainment, which is the same label that hosts Psy and 2NE1. In this video for her latest single "It's Over," you'll see the young South Korean singer performing a track and the visuals feature a few blue bears which, reportedly, represent another South Korean male group Big Bang. One of these bears is reading a 'custom' Complex Magazine around the :43 second mark. 
Pretty cool. Peep the whole video above, and we'll get to booking the next stuffed animal for our cover, all thanks to Ms. Lee Hi.
