Celebrites with reputations for themselves being current and in-tune with nu new-media trends are already pretty insufferable. Jimmy Fallon, from time to time, can escape this insufferability. But here he uses The Roots—one of the greatest hip-hop acts of all time—to further a viral sensation named for something it absolutely is not, which should already elicit a reflexive "SMH" for anybody who knows better. The fact the Fallon, a pretty funny guy, couldn't bring it any funnier than this? Massively disappointing, but also, to be expected of anyone so unequivocally committed to jumping on viral video bandwagons so quickly.