50. "Y'all gotta pay a little mo' now/It's platinum nowadays, we put the gold down"
Song: "No Love Lost" (1996)
Album: You Can't Stop The Reign (Shaquille O'Neal Album)
First Meaning: Jay's got so much money, he and his friends are off gold. It's platinum, dude. It's gonna cost you to keep up.
Second Meaning: Platinum records will increase Jay's worth to record labels and other artists seeking services.
Complex Says: He eventually "dropped the label."
Is It A Double Entendre? English Professor Adam Bradley: "No."