If you’ve been following the DEWeezy Project, then you already know about its innovative plan to produce a new TV spot created in collaboration with fans of Lil Wayne and Mtn Dew. But here’s a refresher for those who need to get up to speed. The DEWeezy Project has been calling on fans to contribute ideas for the latest Lil Wayne x Mtn Dew TV commercial through four stages of production: from concept to storyboard to script to rough cut. There are three versions of the rough cut completed, and it is time for you to participate in phase five of the process. Your votes will determine which cut moves on to post production and, ultimately, live airtime.
The entire project is produced in conjunction with STOKED, an action sports mentoring organization helping under-served youth achieve their goals. So you can feel good about casting your vote! Get in on the DEWeezy Project by voting for your favorite rough cut, go to deweezy.com today.
