Label: Def Jam
Producer: Erick Sermon
Erick Sermon: “For that simple beat, Ludacris chased me down for three months. I don't know what it was about that record. He was like, 'Yo E, I need that record for my album.' I used to make beats to freestyle to. I had the CD in my car or something, and I was like, 'Yo, take this CD.' But he needed the session to mix it.
“He was a big Redman fan. He used to come to my house with demos that sounded close to Reggie. I knew him from being on the radio as Chris Lova Lova. He would come to my house with [our mutual friend] Greg Taylor who I did the rim shop with.
When Ludacris [about to sign] to Def Jam, he called me first. He said, 'Sylvia Rhone's gonna give me a million dollars, and Def Jam is gonna give me $700,000.' I said, 'Go to Def Jam.'
“When Ludacris [about to sign] to Def Jam, he called me first. He said, 'Sylvia Rhone's gonna give me a million dollars, and Def Jam is gonna give me $700,000.' I said, 'Go to Def Jam.'
"We had gotten close, and he liked what I was doing and all my albums. I was kind of a mentor to him in certain ways. Even though we didn't have an extensive relationship, he would still call me and ask me.
“[I didn't think he was going to be big like that], but his first record was big in Georgia. It blew up. But I figured they were playing it because he was on the station and one of Atlanta's own, not knowing that it was going to get him a deal. But when you have that much airplay going on, it's going to pick up. And Def Jam saw it.”