Gang Starr “Mass Appeal” (1994)

DJ Premier: “It was recorded as a joke. We just wanted to make fun of the radio on what it sounded like to get airplay. That’s why I made the background melody real simplistic. I was making fun of the radio, but I’m going to make a funky version of making fun of it. Everything’s a vision, and your brain has to be that intense to be able to capture that. What the radio played, when it came to hip-hop, it sounded too watered down. That was making fun of it, but that record did real good for us. We shot the video in Riis beach out in Far Rockaway, but don’t mention that video, man. It was cold, too cold.”

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