Hard to believe it's still possible in this age of low-budge videos and WSHH fuckery, but there's actually such a thing as an underexposed rapper. The problem is no longer about getting your shit out there, it's about getting your shit heard when there's millions of other shit dropping daily. Too many choices, not enough time. Inevitably, some good MCs fall through the cracks—like our boy Wiz Khalifa, whose new album, Deal or No Deal, is out today (buy it now). The Pittsburgh rapper's been around for a minute, but doesn't get nearly as much buzz as many inferior peers.
Well, we at Complex are here to change all that. In honor of Wiz and other unheralded artists, we've put together a list of the 10 most underrated new rappers—and by "new," we mean "relatively new." Dudes like Curren$y and Peedi Crakk are definitely overlooked, but they've already had a moment in the spotlight. We looked specifically for MCs who've consistently flown under the radar. Read on to sample 10 rappers you need to know now...
WIZ KHALIFA
FROM: Pittsburgh, PA
LISTEN: "Take Away"
WHY WE CO-SIGN: In the post-Hyphy world, it's a good thing the Bay still has artists like The Jacka, a gritty lyricist who can do it all, churning out radio-friendly hits and going line-for-line with East Coast rappers like Cormega and Freeway.
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