Advertising Beer Via Bales of Hay

Advertising Beer Via Bales of HayPhotos by Graham (LesPaulSupreme)

Canadian brewing company Big Rock has teamed up with the farmers who grow their barley to spin beer advertising in a unique way: They've dressed up hay bales at the farms they frequent to look like their signature beers.

Check out the results in the images above.

[via design.org]


Tags: beer, canada, local-farming, big-rock-brewing, beer-can-design