Style Retail Spotlight: Smith + Butler x MOSCOT Pop-Up Shop

STORE: Smith + Butler x MOSCOT Pop-Up Shop (March 27 to May 25)

CITY: Lower East Side, NYC

SINCE: Smith + Butler (1998); MOSCOT (1915)

FOUNDED BY: Marylynn Piotrowski and Jay Alaimo (Smith + Butler); Hyman Moscot (MOSCOT)

WHY WE COSIGN: Brooklyn-based retailer Smith + Butler is respected for conserving classic Americana in the form of old-school utility apparel, accessories and home goods. MOSCOT has been making iconic eyewear for nearly a century. Put the two together—in the form of a S+B pop-up at MOSCOT featuring a variety of product—and you have a classic American combo.

“We are really excited about hosting the Smith + Butler Pop-Up Shop at our L.E.S location,” says Kenny Moscot, President of MOSCOT Eyewear. “The product mix and Marylynn’s sensibilities really complement and speak clearly to our core customers and fans.”

BRANDS CARRIED: Belstaff, Filson, Red Wing, Levi’s, Pendleton, Pointer Brand, Jack Spade, Barbour, the coveted MOSCOT Originals, and other vintage American brands.

MOST POPULAR ITEMS: Belstaff Roadmaster jackets and metallic Fulmer helmets.

For pics of the pop-up store, its address and both company web sites, see below…

Style Retail Spotlight: SMITH + BUTLER

Tired of all the vintage shops in Brooklyn? Well don’t count Hovie’s hometown out yet, because SMITH + BUTLER has more to offer than you think. The store’s owners, Marylynn Piotrowski and Jay Alaimo, set out to create a vintage shopping experience that harks back to the apothecary shops of old world Brooklyn. Piotrowski is no stranger to running a boutique; she co-founded sister store Tauk, a Montauk beach boutique. From American work wear to vintage motorcycles and accessories, SMITH + BUTLER has successfully defined the nomadic biker lifestyle.

Based in Carroll Gardens, SMITH + BUTLER has a rugged appeal that draws 1940’s eclectic theme and inspired by vintage motorbikes. They are stocked with classic brands like A.P.C., Barbour, Belstaff, Levi’s, Ray Ban, Red Wing and Woolrich that genuinely fit into the style and decor of the store. See more pics of the store and a link to its site below…