In HOLY CRAP news, Eric Koston announced his new footwear sponsor yesterday, Nike SB. Koston has been a skate hero forever, and with the way the Berrics is popping off right now, this couldn’t have been a better get for SB. Koston has always been a Nike head, but he’s also been a trend leader in skate shoe design since his start.
In an interview with Retrokid for SOLE Collector back in April of ’08, when he was asked about P-Rod’s deal with Nike, Koston said, “I think they ripped him off…I think a company like Nike, they should be paying out the fucking ass…Somebody of Paul’s ability and marketability, he deserves more. LeBron’s getting a $100 million deal, it’s just not comparable.” If one were to extrapolate off of this quote, he could safely say that Eric Koston is chilling. So, in celebration of one of skateboarding’s greats, and to mark what will undoubtedly be the start of a flood of awesome SBs with his name on it, we’ve compiled Eric Koston’s greatest signature shoes from his start with éS to his move to Lakai. Hit the jump and get schooled about the dude, and his design process.
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The new issue of Complex is on stands now, and after you get done looking at our goth-ed out Katy Perry, flip on over to the Laced section, which includes a profile on the latest collaboration between éS and Crookedtongues.com, the Foothills project.
Crooked Tongues has been running the Internet sneaker game from it’s UK home-base since the early days, and after meeting the Sole Technology crew in Paris for the 20th year celebration of etnies/éS/Emerica/32, both sides started talks about a footwear project. The result is Foothills, a series that drops this coming August and includes footwear and accessories like a 5 panel cap, tech backpack, and tech jacket. Stay tuned as we get closer to the drop date for more info on the collaboration, but hit the jump in the meantime for pics of the three footwear colorways.
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eS has been known to be the technical-thinking skate brand for a while now. Pumping out super-lightweight sneakers was the brand's thing last year, and now they've successful made two sneakers in one.
This Hi-Lo, can serve as both as a hightop or lowtop by simply removing the strap around the ankle. If you're look to rock with jeans go for the low tops, but when it's skating time add the strap for better ankle support. Call it the best of both worlds, homies. Click here to find out how to buy the sneakers.
$75, eSfootwear.com
