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Music 5 O’Clock Shuffle: Asher Roth, Mario, Dances With White Girls & More

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Left To Right: Asher Roth, Mario, Dances With White Girls, Wale, Papoose

Each day Complex scours the music blogs for 5 fresh songs that you should listen to in our 5 O’Clock Shuffle post. Instead of going crazy trying to keep up with your RSS feeds everyday, just head over to Complex.com to stay up-to-date on important leaks and releases.

Congratulations. You made it through another week. Having five new songs to download every day makes it a little easier, doesn’t it? The blogs were a little quiet today, but we still came through with a handful of records worth checking out. You know the drill. Keep reading to start listening…

October 9, 2009 | Permalink | 3 Comments
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Music Converse Band of Ballers: Jim Jones & Asher Roth Interviews + Photo Recap

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Yesterday, Complex attended the first-ever Converse Band of Ballers tournament to check out musicians hooping it up at the St. Patrick’s Youth Center in NYC. The celebration of the launch of the brand’s Converse Weapon Evo sneaker was an amiable competition between Jim Jones, Asher Roth, A-Trak, Pac Div, Matt & Kim, and Diplo, among others.

Hosted by Hot 97’s Miss Info and Peter Rosenberg with Cipha Sounds on the 1s and 2s, the event was a mix of laughs and competition, with The Jones Family coming out on top (Brrap! Brrap! Brrap!) as the winning team. In between games, we got a chance to speak with Capo and Asher about ballin’ and performance-enhancing drugs. Check out our interviews and photos from the event below…

August 13, 2009 | Permalink | 4 Comments
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Style Gentleman of Leisure: Asher Roth’s Complex Fashion Feature


Asher Roth is a funny dude—right after getting dissed by reality TV star Spencer Pratt in our recent interview, the news broke that Asher has been seen around town with Spencer’s sister. LOL! That explains a lot.

Luckily, the rapper had the same sense of humor when it came time to shoot a fashion feature for Complex’s June/July 2009 issue. In the shoot, called “Gentleman of Leisure,” Asher dons some cool preppy summertime clothes while engaging in some behavior that would raise eyebrows at the country club.

CLICK HERE TO SEE COMPLEX’S ASHER ROTH FASHION FEATURE!

OR READ ON TO WATCH A VIDEO OF ASHER BREAKING HIS STYLE DOWN…

June 4, 2009 | Permalink | 5 Comments
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TV Spencer Pratt Talks Rap Career, Brody Jenner & Why Heidi Beats Beyonce

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When it comes to reality TV, there’s no bigger rabble-rouser than Spencer Pratt. Fully embracing his role as The Hills P.E. #1, Pratt has parlayed his notoriety into becoming a tabloid staple. Although Complex has never been into the gossip-game, we were kinda psyched when we heard SP (The Ghost) was getting into rapping and—it’s Spencer, after all—throwing some of your favorite artists under the bus. (Sorry, Asher.)

Never one to stir the pot (ah ha!), we spoke to Spencer while he was on his way to shoot guns with wifey Heidi—good practice for an aspiring MC. Read on to see how he and his wifey Heidi plan to outdo Jay-Z and Beyoncé, why Roth doesn’t stand a chance against him, and how Brody as a hypeman would damage his street cred…

May 13, 2009 | Permalink | 73 Comments
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Winding Down We’d Like To Get To Know Cheyenne Tozzi

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We have no idea who Cheyenne Tozzi is, but we do know, she’s a stunner. [Bastardly]

Get familiar with Aubrey Miles, right now.

Check out the 10 manliest men [II] in video games.

Asher Roth releases a statement concerning his whole racial fuckery.

Megan Fox is the best looking shopper, ever. [Popoholic]

More David Z x Asics on the way. [Nice Kicks]

Network TV is dead, seriously. [CoedMag]

May 1, 2009 | Permalink | Comment
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Music Asher Roth’s Fashion Beatdowns: White Rapper Edition

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Last Friday, Asher Roth came through Complex headquarters while on a last-minute press tour for his debut album, Asleep in the Bread Aisle, which hits stores today. Instead of churning out an unimaginative Q&A we decided to resurrect one of our favorite columns, “Kanye’s Fashion Beatdowns”—but this time have A. Roth critique the fashion sense of other white rappers.

Asher broke down each Caucasoid MC’s outfit and rated it based on how appropriate it would be at the following places: 1) a country club; 2) a freestyle cipher at McDonald’s; 3) at the mall; and 4) The BET Awards. Check what RAWTH had to say about Pete Nice , Eminem, Alchemist, Brian Austin Green, Marky Mark and more, then peep a behind-the-scenes video of Asher’s beatdowns at the end of the click-through…

April 20, 2009 | Permalink | 3 Comments
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Style Brand Profile: UNDRCRWN X Asher Roth

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Inspired by the up-and-coming rapper Asher Roth, UNDRCRWN created the Varsity Sport collection to support Roth’s debut single “I Love College”. The collection, which hits stores this spring, consists of a letterman jacket, sweater, sweatshirt and tee. “Asher and UNDRCRWN both embody a youthful varsity flavor. Asher already wears and represents our brand. We both create a product based on creativity, craft and humor,” says Dustin Canalin, Creative Director.

Founded in 2005, UNDRCRWN has quickly established themselves as a luxury basketball lifestyle brand that goes by the tagline the “Brand for Champions.” To see all the pieces A.Roth will be rocking in a suburb near you, hit the jump…

March 9, 2009 | Permalink | 1 Comment
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Music 10 Exclusive Retail Deals For Rap’s New Generation

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Well, it’s official: Prince is a genius. After the Eagles and AC/DC posted huge numbers last year releasing albums exclusively through a Walmart, Prince signed on to release a three-album set for sale only at Target. Mark our words: he’ll be platinum by June.

The trend got us thinking that some of these struggling rookie rappers could benefit from the strategy. Granted, big dog retailers like Best Buy and Target probably won’t cut exclusive deals with newcomers like Kid Cudi and Asher Roth, but we thought of some less obvious stores that might jump at the chance. Read on to see marketing plans for ten of our favorite up-and-coming MCs…

March 3, 2009 | Permalink | 45 Comments
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Winding Down Sarah Shahi Looks Like A Hot Secretary

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We love Sarah Shahi, even when she rocks “birth control” glasses. [Bastardly]

Props to the new head of National Security Asher Roth, for stopping a terrorist plane attack. [NahRight]

Check out these new adidas Forum Mids that just hit Footlocker. [NiceKicks]

These men believe they can fly, word to R.Kelly. [DoubleViking]

This is the sickest chaise lounge you’ll ever see. [Selectism]

January 7, 2009 | Permalink | Comment
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Music Asher Roth: “Rap Is In The Suburbs Now”

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Whether or not you relate to his All-American suburbanite persona, it's been hard to ignore Asher Roth lately. After signing with Steve Rifkind’s SRC Records (home to Akon and Wu-Tang), the white boy from Morrisville, PA made a big splash last month with his Don Cannon and DJ Drama assisted mixtape The Greenhouse Effect.

His voice and punchline-heavy flow might bear some similarity to that of a certain Detroit rapper from 8 Mile, but Roth has managed to establish a unique persona with his recent remakes of Lil Wayne's “A Milli” and Jay-Z’s “Roc Boys.” We spoke with Asher while he was in Chicago en route to working with The Cool Kids. In this exclusive interview, Asher talks about growing up on Dave Matthews, impressing Jay-Z, and why he’s not worried about his suburban rap rival John Brown.

July 28, 2008 | Permalink | 12 Comments
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