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Brand Profile: Hot Air

Despite its name, Hot Air isn’t full of it. Established in 2007 by Chike Ozah (one-half of directing team Coodie and Chike) and partners Bee Nguyen, Diego Carlin, Louis Yakich, and Duke Wu, the label is inspired by the most traditional way to get places: hot air balloons.

Not content with just churning out T-shirts, Hot Air also does hats and track jackets, all hooked up with the line’s trademark balloon-inspired graphics. Besides getting co-signed by streetwear’s forward-thinkers, look out for a Hot Air New Era to be featured in Lil Wayne’s upcoming “I Got Money” video. According to Nguyen, the company plans on debuting new Fall and Holiday 2008 Cut & Sew pieces at the Capsule tradeshow in NYC next week. The brand is stocked at shops like Memes New York, Fred Segal LA, and Made To Order in Philly. After the jump, check out their recent collabos with Diamond Supply and Greyone.

Hot Air x Diamond

Hot Air x Greyone New Era’s

To learn more about the brand, visit their website located HERE.