Brett Favre Is The New Face Of Madden
Since it debuted in 1989, Madden NFL has been a giant in the sports video game world, consistently out-selling every game on the market. Part of the popularity comes from the fact that each edition features a current superstar player on the cover. But for the first time, EA has decided to put a recently retired player'Brett Favre'on the cover to commemorate the game’s 20th anniversary. That’s right, no chance of a Madden curse this year, conspiracy theorists. EA Sports head Peter Moore had this to say about enlisting Brett:
“It is with great pride that we take the bold step of featuring a retired player on the front of packaging, an honor normally reserved for a player at the peak of his game. I say with great pride, because some may question the marketing strategy behind this (and many at EA did just that, quite frankly). I don’t for one minute…In this, the 20th year of this storied game franchise, as far as I was concerned there was only one choice. As we look back over the past couple of decades in the NFL, Brett stands out to me personally as a beacon for everything that made me a huge fan of this great game”
Watch the game’s teaser trailer after the jump.
