BLOG

Retail Spotlight: YMC’s New Website

London’s exclusive fashion staple, YMC (short for You Must Create) just got more accessible. Since it’s based overseas, and only available in select boutiques stateside, the brand birthed by Fraser Moss and Jimmy Collins in 1995 is embracing the world of online shopping with their new Flash enabled website. Now anyone from the SoHo stalwarts to skate punks can put together complete outfits before they buy YMC’s goods. Catch a glimpse of their new spring line and bags after the jump.

[Click on an image to view full size]


Related:Trendhumper: Manbags