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Playboy Attempts To Sex Up the Energy Drink Market

playboy_energydrinks3.jpgThere was a time not too long ago when Red Bull was one of the only energy drinks of choice to jumpstart your heartbeat like a line of cocaine. Well times have certainly changed, evidenced when even a mens magazine like Playboy attempts to break into the… beverage market? Hugh Hef’s Playboy Energy Drink contains an ingredient called horny goat weed, but of course, as well as the obligatory blood racers like guarana and ginseng. It comes in an 8.4 oz. “sexy” black can and features the signature Playboy Rabbit Head. But don’t get too excited yet, this canned stimulation will only be available in the limited areas like Boston, and will then be rolled out to Miami, Las Vegas, and Los Angeles in March.

playboyenergy.jpg

February 20, 2008 | Permalink
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  1. LOL! This is gonna work

    Comment by bape hoodies — February 20, 2008 #

  2. The graphic design on this sucks. Who came up with outdated look? Old Man Hugh? Even Waner Bros. knew to redesign Buggs Bunny with a more modern look. Besides everyone knows ginseng increase estrogen levels-HA, who needs it?

    Comment by Tom — February 21, 2008 #

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