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We All Screamed for Ice Cream

Pharrell/Photos: Joe La Puma

Plenty of hopsters came through the Bowery Hotel last night for the BBC/ICE Cream store opening jam. The party was packed with the co-brand’s cone-munchers as well as some of The Imperial Skateboard P’s inner circle like Nigo,The Clipse’s Pusha T, Chad Hugo, and a blunt-toting Snoop Dogg. The fish out of water award of the night goes to the always-dapper diamond slinger/recent money-laundering schemer Jacob The Jeweler, who seemed to be rolling solo and having a tough time mingling amongst the tight-jean and bright-colored sneaker clad clientele. Jus Ske spun a slew of tracks that Pharrell either had a hand in the production with or rapped on. The party was to celebrate the opening of the BBC/Ice Cream retail store that is located at 476 Broadway between Prince and Houston streets. Check out more star-studded flicks from the party as well as shots of the new store after the jump.

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