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Media bullshit

Are Cell Phones the New Astrology Signs?

CELL PHONES.jpg
photo: Chris Jordan

Nielsen, or those people that rate shit, like how many Hispanics watch Mind of Mencia, or other interesting media research-based stuff, has released a new study that links common sets of traits according to the brand of cell phone you own:

Sony Ericsson users tended to be ambitious, success-driven young men. Samsung, on the other hand, was more often found in the hands of successful, career-focused young women. Those who owned a Motorola phone tended to be fashion-conscious fun-seekers who were not yet 24 years old. LG users were typically moms and stay-at-home parents.

What about Nokia, Virgin Mobile, or Boost? What kind of people are those? Shit! This article brings up way more questions than answers, especially for a Friday, so we’ll just leave it at this. via Mobilemag

March 30, 2007 | Permalink

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