The Pratt Institute's 50 Most Groundbreaking Designs

Oral B SATINfloss Dispenser

Artist: Jeff Kapec

Year: 1999

Medium: Product Design

The Tanaka Kapec Design Group, experts in medical equipment indsutrial design, came up with this user-friendly design for Oral-B's floss dispenser. Oral-B hoped that this would encourage more customers to floss.

[via Pratt]

Tags: pratt, designs
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