The Pratt Institute's 50 Most Groundbreaking Designs

Chick-Fil-A

Artist: Stan Richards

Year: 1995

Medium: Advertising Design

This Chick-Fil-A campaign is promoted by cows who cutely can't spell. Richards is the founder of The Richards Group, which has executed campaigns for many corporations including Motel 6, Bridgestone, and Fruit of the Loom.

[via Pratt]

Tags: pratt, designs
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