Freelance Editorial and Commercial Photographer
Rule: Don't follow trends.
"If you spend all of your time trying to catch up with what is cool at the moment, you will always be one step behind. Your work may not always be popular, but good will always be good. Figure out what makes your style and point of view unique, and use that to your advantage. The goal is to get work based on the way you see things, not because you can push a button."
Website / @EmilyShur