A Visual Guide To Understanding Kanye West's Art Tweets

Gothic and Helvetic Fonts

These are examples of Gothic (left) and Helvetic (right) fonts. Gothic fonts are sans serif typefaces that are usually uniform in stroke weight. There are various styles of Gothic typefaces. Helvetic fonts are also sans serif, made for clarity and neutrality. Clearly, Kanye only fucks with a sans serif typeface, and in good taste. We wouldn't have the email blast any other way.


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