Lanvin Uses Everyday People For A/W 12-13 Campaign Shot By Steven Meisel

Lanvin Uses Everyday People For A/W 12-13 Campaign Shot By Steven Meisel

Lanvin artistic director Alber Elbaz and photographer Steven Meisel took a more grassroots approach to the label's A/W 12-13 campaign — casting a waiter, a milliner, a recent U.S. immigrant, and an 82-year old former Apollo showgirl instead of high-fashion models. In a conversation with WWD, Elbaz explains, “I was interested to bring these clothes back to the street somehow, and seeing how they look on different ages, different sizes...It felt like a crazy family, and I like that.” 

On August 21, Lanvin will also release a video "based on the filming of the campaign." [HarpersBazaar]

Tags: lanvin, steven-meisel, animal-photography
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