Trackstar
The NYC bike shop that put together the DQM track bike series will be doing its first set of 56cm “Monster” bikes this season. Bike geeks + cool paint + race-ready = real deal.
$850, trackstarnyc.com
Callaway
Skip the pro-shop sales pitch and go with the X-20 Tour irons, $800 (set), the FT-i Sqauareway Wood, $299, and the Sabertooth Putter, $169, all in time for summer.
callawaygolf.com
adidas Golf
The Tour360 LTD golf cleat is low-profile relative to other shoes on the market. Combine that with a stable wrap fit and lux stylings, and you’re immediately a better (looking) golfer.
$250, adidasgolf.com
Taylormade
If you need the best in the game, Taylormade can take care of 90 percent of your needs. For golf balls, it’s this season’s Burner TP. It goes far, hits clean, and the name is quality.
$35, taylormade.com
Nike
Olympic athletes will be wearing this PreCool Vest before and after events to cool core body temps and minimize energy expenditure in Beijing heat. Exclusively for Nike athletes
nike.com
JBL Spearguns
Catching fish is fine, but hunting fish? Hel-lo ladies! JBL makes guns for anything from guppies to grouper, and the .38-Special is sweet. Tell your buddy to stay out of the way.
$150, jblspearguns.com
Aviso Surf
The 5’10” Dick Van Straalen Rocket Fish is Aviso’s newest small-wave super board, complete with the brand’s signature ultra-light, ultra-durable carbon construction.
$990, avisosurf.com